An Insider’s Report: Sponsored Articles and Advertorials
Articles are an important medium to deliver thought leadership. Valuable information presented in a well written article will earn an author respect, credibility and rapport. Having articles published in external ....
An Insider's Report: Readership Figures
One of the factors to scrutinize when measuring potential ROI for sponsored opportunities, are the readership figures. Example sponsored article invitation:It is our pleasure to invite you to contribute to ....
An Insider's Report: The Truth About Law Firm Submissions
As a follow up to our recent report: The Truth About Legal Rankings and Awards, Legal Media 360 spoke to a number of legal directory researchers and editors to obtain ....
An Insider's Report: The Truth About Legal Directories and Awards
Separating the wheat from the chaff Not all legal rankings and awards are trustworthy – some are scams leveraged by firms, others are pay to play. Even trustworthy publications have ....